Online MBA with a Concentration in Strategic Selling & Sales Leadership

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Strategy shapes business.
Outstanding sales strategy transforms it.

Discover your power to influence. Gain the skills to not only keep up, but stay ahead in the fast-paced world of sales. Choose Ohio University for your Online Master of Business Administration with a concentration in Strategic Selling & Sales Leadership and prepare to lead effectively at every level of the sales process. Create valuable relationships with customers and colleagues, and motivate others to excel and maximize business performance.

Fortune 3rd Best Value MBA

Ranked 3rd best MBA value as seen in Fortune

100% Online

100% online coursework

No GMAT Required

No GMAT required

flexible icon

Complete in as few as 2 years

Why earn your MBA with a concentration in Strategic Selling & Sales Leadership?

  • Elevate your leadership capabilities with market-based data and advanced strategy.
  • Learn from an award-winning faculty who are active scholars in the industry.
  • Study on your schedule through our flexible online platform.
  • Build upon your core business skills at an AACSB-accredited school.

Focused Curriculum

Students who choose to pursue an Online MBA with a concentration in Strategic Selling & Sales Leadership at Ohio University will gain a deeper understanding of how to develop new customer relationships, as well as strengthen new ones through coursework in ethics, presentation and communication skills, negotiating and listening to customers. The concentration is powered by The Ralph and Luci Schey Sales Centre, which is one of the nation’s first and highest ranked college sales programs. Students will also examine sales data and learn to identify trends from different metrics, how to present these findings to leadership teams, and how to effectively lead a sales team.

Our Online MBA with a concentration in Strategic Selling & Sales Leadership is a 35-credit program ― which includes eleven 3-credit courses and one 2-credit course. Coursework is 100% online, and MBA program students benefit from an on-campus residency through our Leadership Development Program (LDC).

Strategic Selling & Sales Leadership Concentration Courses

MBA 6300 Building & Developing Customer Relationships 3 Credits
MBA 6400 Sales Leadership 3 Credits
MBA 6500 Sales Analytics 3 Credits

Leadership Development Conference (LDC)

One of the resources offered to you as an online student is the Leadership Development Conference (LDC). This is meant to bridge the gap between classroom learning and real-world application. The LDC is a two-day event held multiple times a year to ensure that all online students can attend. We consistently hear from our students that this event is one of their favorite aspects of our online programs.

The LDC takes place at our Athens, Ohio, campus, where you will hear from guest speakers on how to effectively lead in teams and businesses. You will also have the opportunity to listen to and network with guest speakers about global issues and current events that impact today’s modern business environment.


“LDC has really enhanced my self-awareness of the type of leader that I am, which has allowed me to look at not only my strengths but also understand my weaknesses so I can address those going forward in my career.”

– Steven Coxford, MBA Graduate

Experienced Faculty

Learn from a faculty of proficient business professionals who can share their practical knowledge and experiences across various industries.

Photo of Nikolaos Panagopoulos, Ph.D.

Nikolaos Panagopoulos, Ph.D.

Online MBA Strategic Selling &
Sales Leadership Concentration Lead

Career Outlook

Your new skills can help you advance to the following in-demand leadership roles:

Senior Sales Director

Individuals who hold the role of a Senior Sales Director are responsible for managing and coordinating sales teams and collaborating with other executives within a company or business on the services and products offered by the company. They may also over see the preparation and presentation or sales goals, budgets, and forecasts.

Median Salary: $131,734

Senior Account Executive

As a Senior Account Executive, you may be responsible for managing and tracking the progression of various sales projects by achieving sales targets and finding new opportunities for growth. You may also over see the acquisition and management of new clients and developing proposals in order to establish new contracts for the organization.

Median Salary: $65,879


*Average annual salary data from

National Sales Manager

A National Sales Manager is an individual who is tasked with overseeing a sales team within a national region, this team may include regional managers, sales and account managers, and product specialists. National Sales Managers should have strong analytical skills in order to properly assess how the organization is performing from a sales perspective.

Median Salary: $81,838

Director of Sales Operations

The Director of Sales Operations is responsible for the management of all sales operations for their business, these individuals may be tasked with creating budgets, business planning, monitoring and reporting on overall performance, and forecasting future sales numbers to executive teams. They may also analyze and modify forecasts based on trends within the industry.

Median Salary: $117,337