Online Master of Athletic Administration

Athletic Administration: No Longer a Boy’s Club

Athletic-Administration-Girls-Can-Play-Too-Infographic

There is a misconception that girls are not interested in sports. The truth is, nearly half of the fans in the major leagues are women and the number of female athletes continues to grow. Their voices need to be heard as well. Men currently dominate administrative roles in sports but women are gaining momentum as leaders in the field. Intrepid pioneers are changing perceptions and setting the stage for even greater female representation at the top of athletic programs. The infographic below, created by Ohio University’s Online Masters in Athletic Administration program, takes a closer look.

Women in Sports

Title IX has had a profound impact on the development of female athletes in the US. It is a law that bans sex discrimination in educational programs that receive federal funding. Since President Nixon signed it in 1972, the participation of girls in high school sports rose by 990%. There is now a massive pool of young athletes for college varsity programs, Olympic teams, and professional sports. Strong support at the grassroots level provides opportunities that young people may never have gotten otherwise. For instance, 180 of the 200 women on the 1984 US Olympic Team came from schools that developed women’s athletic programs as a direct result of Title IX. The number of NCAA women’s varsity teams has continued to increase from 6,346 in 1998 to 9,274 in 2012.

Women in Non-athletic Roles

There is a lot of room for improvement when it comes to sports-related jobs. As of 2013, only 28 of 713 certified sports agents in the NFL are women. It’s 6 out of 400 in Major League Baseball and 6 of 375 in the National Basketball Association. The figures in sports journalism are low as well but they are getting better. Female editors rose from 6.3% in 2010 to almost 10% in 2014. Columnists increased from 9.9% to 12.4% in the same period while reporters increased from 10.6% to 12.7%. ESPN has 48 female anchors, analysts, reports and contributors.

Female Athletic Administrations

Intercollegiate athletic programs are getting increased female presence. The ADs in NCAA Division I rose from 8.6% in the 2012-2013 season to 9.6% in the 2013-2014 season. As for Division II, the jump was from 17% to 28.9%. In Division III, ADs went from 17.7% to 29.4% in a span of one year. Of the 969 NCAA D1 head coaches for 2014-15, 40.2% are women with field hockey, lacrosse, equestrian, golf and softball leading the way. Men coach over 43% of women’s teams while women coach only 3% of men’s teams.

Successful Female Head Coaches and Athletic Administrators

Inspiring women have risen to the top of the pyramid and showed everyone that it can be done. Mary Alice Hill, for example, has been a coach at Colorado State University since 1972. She became the first female AD is the country for San Diego State University a decade later. She is instrumental in obtaining the first NCAA scholarships for female athletes. Pat Summit is a legendary basketball coach who has won 8 NCAA championships and 32 SEC titles. Becky Hammon made headlines in 2014 when she was hired by the San Antonio Spurs as an assistant coach.

Challenges Women Face in Athletic Administration

The lack of experience, role models, and precedents are hurting women’s chances in getting accepted to high level jobs. Observers say that most search committees hire men simply out of habit. There is a deeply rooted perception that women are not up to the task of leading the way given their lack of experience in sports. Only a small number of women attempt to apply for coaching jobs in men’s teams due to the existing norms. It is no wonder that there are few that bubble up to the top to serve as role models. It is a classic case of the old chicken-and-egg problem.

How to Increase Female Representation

The glaring inequality can be addressed by looking at what successful have done and replicating them. For instance, 55% of current D1 athletic directors were former student athletes. Many have played different roles in the department after graduation, which allowed them to learn the inner workings. A good percentage took a major in sports management. Others worked in various areas of the sports industry including legal services and sponsorship rights. Some have honed their business intelligence in a different industry before shifting to sports. Finally, veterans are encouraging young women to seek networking and mentoring opportunities to promote personal and career growth.

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